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Douglas Rozek
Douglas Rozek

Are Sponsored Posts Ruining Authenticity?

It feels like every influencer post today is sponsored—skincare, clothing, apps, supplements, courses, you name it. Do you think constant ads are ruining influencer authenticity?

Some creators promote products they don’t use. Others clearly haven’t even opened the item they’re reviewing. Audiences are becoming skeptical because everything seems like a cash grab.

Should influencers limit the number of ads they do? Or is it fair for them to maximize income while the opportunities are available?

More on influencer sponsorship issues: https://www.influencersgonewildco.uk/

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